… eclectic boutique hotels and places to stay; art walks and studio tours; wineries, breweries and culinary delights; and year round road trip adventures and experiences on remote, off the beaten path routes, and bustling urban centers.

The province is home to a thriving events sector as well. Experience elite theatrical performances from Bard on the Beach, to unique performance art.

BC is home to world class institutions and creative organizations producing festivals and events ranging from large scale music festivals surrounded by the wilderness, grass roots music festivals, outdoor theatre productions, local artisan markets, and community centred events in towns, cities and municipalities from Vancouver Island to the Alberta border.

The natural abundance of British Columbia inspires a vibrant creative culinary scene with flavors inspired by West Coast ingredients mixed with multicultural influences. Rambling vineyards and artisanal wineries produce world-renowned wines that are distinctly West Coast.

Unique, creative places to stay, ranging from indigenous resorts nestled in the forest, to converted heritage homes, from an inn at a vineyard, to rugged coastal resorts and in the city, artist designed rooms in boutique hotels.

Indigenous culture is prominent in British Columbia and represented in the form of heritage sites displaying longhouses, totems; to cultural centres, built to engage and educate. Aboriginal fine art is waiting to be experienced in artists’ studios, galleries, cultural centres, and festivals and events throughout British Columbia.